Building software that actually matters.
I'm Paul and for the last decade, I've been shipping mission-critical software for the social sector. I don't just write code; I architect the systems that ethical organizations rely on to scale.
I operate where craft meets chaos. Ruby allows me to move fast; Elixir ensures those solutions endure. I thrive in small, high-autonomy teams where the mandate is to solve complex problems without the corporate bloat.
This isn't about chasing unicorns or optimizing ad clicks. It's about tangible value. I build the tools that help nonprofits and ethical startups punch above their weight and actually improve the human condition.
My Work
Real projects. Real impact. No corporate fluff.
Building digital solutions for high-impact nonprofits. It's not just about code; it's about architecting systems that scale for organizations doing the heavy lifting in society.
- Architecting Rails & Phoenix apps for 10k+ users.
- Leading features across the full stack (Ruby, Elixir, Mobile).
- Built a Twilio-based support system that actually helps people connect.
- Mentoring juniors and keeping code quality high without being a bureaucrat.
Ethical dog breeding marketplace. Joined at concept, built the MVP, helped secure the bag (£200k VC funding).
- Designed and built the backend from scratch (Rails + Postgres).
- Handled all the DevOps/AWS stuff because we needed to ship fast.
- Shipped a complex MVP in ~6 months.
Based in Rome. Hired gun for bespoke web apps and automation tools.
- Built Python CLI tools to automate boring workflows.
- Delivered custom Rails apps for various clients.
- Managed everything from the first email to the final deploy.
Indie Projects
Things I build because they need to exist.
Simple, smart calorie & fitness tracker.
I built this because calorie tracking apps are usually bloated and annoying. Food & Fit uses AI to parse natural language, so you can just type like a human.
"2 slices pizza + 30 min run" → Parsed instantly.
- Type freely: No searching through endless databases. Just type what you ate.
- Instant clarity: See your net calories and weekly trends immediately.
- Zero friction: Works for maintenance, cutting, or training without the headache.
Budgeting for families, made human.
Managing money with a partner and kids shouldn't be a second job. FamilyPilot is designed specifically for dual-income households who need clarity, not complex spreadsheets.
- Dual-Player Mode: Built from the ground up for partners to manage money together.
- Simple & Friendly: A sane approach to household finances for busy parents.
- Zero-Sum Thinking: Give every dollar a job without the stress.
Micro-SaaS for Agencies & Solopreneurs.
Stop overpaying for email marketing wrappers. KeySend lets you bring your own API key (Postmark, SES, SendGrid, Mailgun) while we handle the forms and contact management.
- Own Your Sending: Keep your reputation high by using your own trusted provider.
- Unified Orchestration: We handle the lists, forms, and logic; you handle the pipeline.
- Cost Effective: Perfect for creators who already pay for transactional email APIs.
The Vibe
"Waste no more time arguing about what a good man should be. Be one."
I'm not a "Computer Science" guy. I'm a "let's build this" guy. I value autonomy, pragmatism, and empathy.
I thrive in startup environments where the answer to "can we do this?" is usually "give me a couple of hours."
Currently exploring Elixir deeper because it feels like the spiritual successor to the joy I found in Ruby.
Get in touch →