Writing on Strategy
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Rebuild or Extend? Replacing a Charity's Platform After Years
When a charity platform has grown into a website, a blog, accounts and a separate competition app, when is a rebuild right? What I weighed, kept and cut.
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How to Close a Charity App Responsibly
Closing an app people used for health information is product work. What to decide, who to tell and what to remove, from shutting down a breast cancer app.
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AI Automations Worth Building: Most Do Not Need AI
Which AI automations are worth paying for, when a scheduled job or scoring rule is better, and what evals, drift and review really cost in production.
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Design Sprint vs Just Building: Decide Before Code
When structured design work saves a build, when it delays learning, and which product decisions must happen before code can honestly begin in a real product.
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Technical Due Diligence Checklist Before Buying Software
A technical due diligence checklist for founders and investors who need to prove a codebase, its data, access and recovery story are real before a deal closes.
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Freelancer vs Agency vs In-House: Cost, Speed and Risk
A fair comparison of freelancer, agency and in-house hiring costs, delivery speed, bus-factor risk and the practical handover work that makes any choice safer.
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Prototype Sprint vs MVP: When a Demo Must Be Deleted
Prototype sprint vs MVP is a decision about what may be faked, what must survive a real user, and when extending a demo becomes wasted spend for good.
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Fractional CTO vs Full-Time CTO: Hire for the Work
A practical fractional CTO vs full-time CTO guide for founders who need to decide whether the next bottleneck is building, leadership, or coverage in practice.
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MVP Development Cost in 2026: What Actually Drives It
Why MVP quotes vary by 5x, which parts of the build actually consume the budget, and how to write a brief that gets you a real number instead of a guess.